M29 Records is a German record label of media29.com and are focused on Latin and Dance music. Founded in 2004 by Pietro Mattina and Criss Tonino, M29 Records together with Milagro Music Entertainment had the first worldwide project called Pachanga, which had a big hit with „Loco“. In the following years, besides Pachanga, many artists from different genres were released, such as Jay del Alma, Sesman, NoizKidz, Jason but also Lunaz.